Shop to Support Breast Cancer Awareness Month

In honor of Breast Cancer Awareness Month, some of our stores are showing their support with merchandise and promotions honoring the cause. Here’s how & where you can shop to support…

By: Niki | October 5, 2016

As October begins, shades of pink begin filling storefronts throughout the mall, and we are humbled to share the many ways our stores are showing their support for Breast Cancer Awareness Month through these promotions and items.


  • Offers a year-round system that allows you to make a donation to breast cancer research (can be used when customers want to use a coupon, but need to spend a few more dollars to reach the minimum amount needed to redeem)

Christopher & Banks

  • Selling breast cancer merchandise
    • 50% of proceeds will go toward breast cancer research


  • Selling pink Loki bracelets
    • Proceeds will go towards breast cancer research


  • “Pink Shop” open all of October with pink merchandise
    • Part of proceeds go towards breast cancer research
  • Herberger’s also has a partnership with Masonic Cancer Center through their program “Charge against Breast Cancer.” Anytime throughout the year a customer makes a purchase with their Herberger’s card, a donation is made to the Masonic Cancer Center

The Salon at Herberger’s

  • “Cut for a Cure” on October 9th
    • 50% of proceeds from haircuts will go towards Cancer Research Partners and local charities


  • Selling pink and breast cancer-themed “Made for Life” collection and “Mix It” jewelry
    • Portion of proceeds will go towards the Susan G. Komen foundation

JCPenney Salon

  • $2.00 from every haircut on October 8th and 9th will go towards breast cancer

Lane Bryant

  • Selling their Breast Cancer collection and additional pink merchandise throughout the store
    • 10% of proceeds will go towards cancer research


  • Offering LOFT Cares Cards – purchase a card for $25 and 90% of proceeds will go towards Breast Cancer Research
    • Use this card in store any time through November 15 to receive an extra 20% off your $100+ purchase, or an extra 25% off with your LOFT card
  • Selling a limited edition necklace – 60% of proceeds will go towards cancer research


  • $5 donation to Breast Cancer Awareness gets you a 25% off storewide coupon
    • Runs through October 10th
  • Selling Ralph Lauren Pink Pony bracelets
    • $4 from every bracelet sold will go towards The Ralph Lauren Pink Pony Fund

New York and Co.

  • Selling breast cancer t-shirts
    • Portion of proceeds go to breast cancer awareness

Regis Salon

  • Hosting “Clip for a Cure” on October 15th (see stores of our website for details)
    • 10% of proceeds from every haircut will go towards Breast Cancer Research


  • Selling pink scarves that will have 20% of proceeds going towards breast cancer research
  • Talbots will also be giving away a pink Schwinn bike at the end of the month (see stores for details)

White House Black Market

  • Selling a Living Beyond Breast Cancer Collection
    • A portion of the proceeds will go towards the Living  Beyond Breast Cancer charitiy



I have the privilege of being on the amazing Marketing, PR and Fashion team as the Digital Marketing Manager at West Acres. When I am not managing our social and digital platforms and brainstorming content ideas, I am the woman behind (and sometimes in front of) the camera – creating content and working with the media to create segments to introduce the latest trends! When I’m not at the mall, you can find me watching “Friends,” eating ice cream by the carton, spending time with my family and friends, feeding my Pinterest addiction or crossing off destinations on my traveling bucket list.




By signing up, you agree to receive emails from West Acres blog. Unsubscribe at any time by clicking on the unsubscribe link at the bottom of our emails. Questions?